Always Looking For Another

It was another early start on Sunday, after getting  up early for Cars and Coffee, but I had to be there at 5:30AM to be ready to help direct car owners on to the show field at the La Jolla Cove park.  It rained the night before and it looked like all the hard work of chalking out the numbers for the show field was for naught, but it worked out.  Over 160-170 cars and motorcycles on the green!  Some very nice vehicles, including some that don't see the light of day except for these shows.

Alfa Romeo, a look the company's 100 years - AutoWeek Magazine

Marchionne's dilemma: To sell or not to sell Alfa? From AutoWeek/Automotive News. The pros and cons of selling Alfa Romeo to the Germans! This is a big business decision. They are talking about 2-3 Billion euros. One solution posed is for Fiat not selling Alfa, but some of manufacturing companies, which would net the 2 billion that Fiat needs to get free of it's huge debt burden.

The news about Alfa's return to the US market is still spotty at best and by most accounts is linked to the survival of the US auto industry and the bailout of the industry and Chrysler. The latest news is from NPR relating to Fiat's investment in Chrysler. I didn't realize that FIAT CEO Marchionne was raised and educated in Canada. That gives me hope as he should really have an understanding of the North American market. The little Fiat 500 is a slick little ride and they even have an Abarth model with 160HP!